Y A S Developers — Dubai Real Estate Developer Profile

TL;DR Snapshot

| Factor | Detail | |---|---| | Developer | Y A S Developers | | HQ | Dubai, UAE | | Sector Focus | Residential & mixed-use development | | Signature Philosophy | Your Aspirational Space — homes shaped by personal ambition | | Typical Buyer | Aspiration-driven buyers; quality-seeking investors; lifestyle-focused families | | Price Bracket | Mid to upper-mid segment | | Gross Yield Range | 6.5%–8.5% | | Ownership | Freehold in designated investment zones | | Regulatory Standing | RERA-registered; DLD-compliant | | Investment Grade | Aspiration premium; quality above segment average |

Developer Philosophy: Your Aspirational Space

Y A S Developers builds from a simple but profound premise: that every person who purchases or rents a home is expressing an aspiration — about how they wish to live, who they wish to become, and what they believe they deserve. The brief behind every Y A S development is to honour that aspiration through design, specification, and experience that genuinely meets and where possible exceeds what residents hoped for.

The initials Y.A.S. — standing for Your Aspirational Space — encode this mission in the company name. Every project is someone's aspirational space: not a compromise, not a consolation, but a home that represents an arrival at a standard of living the buyer aspired to achieve. This perspective creates a development culture that is deeply empathetic to buyers and residents — their hopes, their practical needs, their aesthetic sensibilities, and their financial goals.

For end-user buyers, Y A S Developers' aspiration orientation means homes that feel personally considered: floor plans that match the way people actually want to live; finishes that reflect genuine quality without the intimidation of excessive luxury positioning; communities that are active, warm, and socially connected.

For investor buyers, the aspiration orientation translates directly into commercial performance: properties that consistently attract aspirational tenants — quality-seeking professionals and families who value their home environment and are willing to pay a premium for properties that honour their own aspirations.

Brand Values

Personal Resonance — Y A S developments feel personal — like decisions were made with the specific resident in mind, not for an anonymous market.

Aspirational Specification — The quality level sits above what the buyer expected to find at the price point — creating the discovery moment that confirms the purchase decision was right.

Community Identity — Y A S communities have a character, a vibe, and a social life — residents feel part of something that reflects well on them.

Investment Confidence — Aspiration-premium properties in well-selected locations deliver the rental and capital performance that justifies confidence in the purchase.

Corporate Profile

Y A S Developers operates in Dubai's mid to upper-mid residential segment, with a project pipeline focused on developments where aspirational character can be authentically delivered — where site, design, specification, and amenity combine to create the genuine arrival moment that the YAS brand promises.

Development Approach

| Phase | Y A S Methodology | |---|---| | Site Selection | Where can we deliver genuine aspiration? Lifestyle adjacency; connectivity; growth trajectory | | Design Brief | What does the target resident aspire to? — built into the brief from day one | | Specification | One tier above expectation at the price point | | Amenity | Curated for genuine daily use; not brochure-only provision | | Sales | Aspiration storytelling; emotional resonance; quality evidence | | Community | Social activation from launch; resident experience investment |

Signature Amenity Specification

| Category | Aspirational Features | |---|---| | Fitness | Premium gym; lap pool; outdoor yoga deck; sprint track | | Wellness | Steam room; sauna; cold plunge; relaxation lounge | | Social | Rooftop residents' club; cinema; game lounge; BBQ terrace | | Family | Children's splash zone; adventure play; family garden | | Work | Co-working lounge; private meeting pods; quiet working rooms | | Community | Event lawn; residents' kitchen; social calendar | | Concierge | 24-hour concierge; smart package room; secure entry | | Green | Landscaped gardens; water features; shaded walkways; pocket parks |

Unit Specifications

| Feature | Y A S Standard | |---|---| | Kitchen | European appliances; stone worktops; premium cabinetry; breakfast bar | | Bathrooms | Designer sanitaryware; rainfall shower; back-lit mirrors; heated towel rail | | Flooring | Large-format porcelain; engineered timber in bedrooms | | Ceiling Height | 3.0m–3.2m in principal spaces | | Glazing | Full-height; double-glazed; thermal break frames | | Balconies | Generous; glass balustrades; outdoor power and water points | | Smart Home | App-controlled HVAC; lighting scenes; video intercom | | Wardrobes | Floor-to-ceiling built-ins; walk-in master suite wardrobe | | Finishes | Designer hardware; feature wall provisions; quality throughout |

Zone & Market Positioning

| Dimension | Y A S Position | |---|---| | Market Tier | Mid to upper-mid; aspiration premium above conventional spec | | USP | Design that feels personal; specification that surprises upwards | | Location Focus | Lifestyle adjacency; connectivity; growth corridors | | Tenant Profile | Aspiration-oriented professionals; quality-seeking families | | Investor Profile | Buy-to-let investors targeting the aspirational professional rental market | | Competition | Design-led boutique developers; premium mid-market product |

Investment Case: The Aspiration Rental Premium

Why Aspiration-Premium Properties Outperform

In Dubai's mature and sophisticated rental market, aspiration is as much a motivator as price. Tenants who earn well and value their environment will pay a meaningful premium to live in a home that feels aligned with their self-image and aspirations — and they will stay longer, take better care of the property, and refer their networks.

Y A S Developers properties consistently attract this demographic — and the rental performance reflects it.

Yield Analysis

| Unit Type | Price Range (AED) | Gross Yield Range | Target Annual Rent (AED) | |---|---|---|---| | Studio | 550,000–900,000 | 7.5%–8.5% | 41,250–76,500 | | 1-Bedroom | 950,000–1,500,000 | 7.0%–8.0% | 66,500–120,000 | | 2-Bedroom | 1,500,000–2,400,000 | 6.5%–7.5% | 97,500–180,000 | | 3-Bedroom | 2,400,000–4,000,000 | 6.0%–7.0% | 144,000–280,000 |

5-Year Return Illustration

| Year | Capital Value (AED) | Annual Rent (AED) | Cumulative Rent (AED) | |---|---|---|---| | Purchase | 1,200,000 | — | — | | Year 1 | 1,260,000 | 87,000 | 87,000 | | Year 2 | 1,323,000 | 91,350 | 178,350 | | Year 3 | 1,389,150 | 95,918 | 274,268 | | Year 4 | 1,458,608 | 100,714 | 374,982 | | Year 5 | 1,531,538 | 105,750 | 480,732 |

Illustrative: 5% capital appreciation; 7.25% initial gross yield; 5% annual rental growth. Not a guarantee.

Total 5-Year Gross Return: ~78% on purchase price

Target Tenant Profile

| Segment | Profile | Typical Tenancy | |---|---|---| | Aspirational Professional | Mid-career; first premium-quality rental; self-image aligned home | 12–24 months | | Quality-First Family | Young family; school-age children; lifestyle and space priority | 24–36 months | | Senior Expat Professional | Regional director; consultant; experienced Dubai resident | 24–36 months | | GCC National Renter | UAE or Gulf national; contemporary design preference; quality priority | 12–24 months | | Creative & Tech Sector | Designer; engineer; product manager; quality-driven professional | 12–24 months |

Connectivity & Accessibility

| Infrastructure | Standard | |---|---| | Metro / RTA | Accessible transit from all Y A S locations | | Sheikh Zayed Road | Rapid arterial access | | DXB Airport | 25–40 min | | Al Maktoum Airport | 30–50 min | | Schools | International schools within commutable catchment | | Healthcare | Private clinics and hospitals accessible | | Retail | Community retail + regional malls | | Lifestyle | Restaurants; leisure; waterfront within short drive |

Regulatory Compliance

• RERA Registration — Active developer registration in good standing
• DLD Compliance — All title deeds, SPAs, and registrations under Dubai Land Department
• Escrow Accounts — DLD-regulated project escrow protection for off-plan buyers
• Dubai Municipality — Building permits and completion certificates per municipal standards
• DEWA — Full electricity and water compliance

Sustainability

• Solar PV on rooftop and common area surfaces
• EV charging in all basement parking from launch
• Low-flow plumbing fixtures in all units
• Thermally efficient building envelope minimising cooling loads
• LED lighting throughout common areas and units
• Biophilic landscape design; drought-tolerant planting
• Al Sa'fat green building compliance pathway
• Resident environmental engagement through community programmes

Frequently Asked Questions

Q: What does "Your Aspirational Space" mean in practice? A: It means that every design, specification, and community decision starts with the question: what does our target resident aspire to? And then delivers above that aspiration — creating the discovery moment that tells buyers and renters they chose well.

Q: Who are Y A S Developers' typical buyers? A: A mix of aspiration-driven end-user buyers purchasing their first or second Dubai property; quality-first investors who understand that specification premium generates rental premium; and families seeking a genuine community lifestyle above the conventional market average.

Q: What UAE residency visa benefits apply? A: Properties at AED 750,000+ support a 2-year investor visa. Properties at AED 2,000,000+ support the 10-year Golden Visa. Confirm specific eligibility with legal advisors.

Q: What payment plans are available? A: Typically 40:60 or 50:50 construction-linked plans; post-handover options on selected projects. Contact the sales team for current project structures.

Q: Is property management available for investors? A: Yes. Y A S Developers refers investors to premium property management partners experienced in the aspirational professional rental market.

Q: How does Y A S Developers ensure the aspiration is delivered at handover? A: Through rigorous specification control throughout construction, pre-handover snagging by a dedicated quality team, and a handover process designed to create a genuine "wow moment" for buyers receiving their keys. The aspiration cannot be faked at handover — it must be built in.

Q: Are Y A S properties suitable for short-term rental? A: Many Y A S Developers units are well-positioned for short-term rental given their premium specification and aspiration-brand appeal. DTCM licensing is required; Y A S Developers can refer buyers to specialist short-term management operators.