Viera Residences

TL;DR: Viera Residences by Vantage Ventures Real Estate is a premium off-plan residential development in Dubai Production City (IMPZ), delivering 144 curated apartments across 8 floors. Unit types: studios (391–401 sq ft / 36–37 sqm), 1-bedroom (773–860 sq ft / 72–80 sqm), and 2-bedroom (980–1,384 sq ft / 91–129 sqm). Prices start from AED 616,071 (studio) to AED 1,274,350+ (2-bedroom). Expected completion January 2026. Payment plan: 20% down, 15% during construction, 65% on handover. Amenities: temperature-controlled pool, fitness centre, sauna, rooftop garden, outdoor lounges, multipurpose hall, children's play area, and 24/7 security. Smart home technology and premium Teka appliances throughout. Near Sheikh Mohammed Bin Zayed Road, 15 minutes from Dubai Marina.

Viera Residences at Dubai Production City — Boutique Urban Living in Dubai's Creative Media Hub

Viera Residences is a thoughtfully designed boutique residential development by Vantage Ventures Real Estate, positioned in Dubai Production City (IMPZ — International Media Production Zone) — one of Dubai's most strategically located and rapidly evolving mixed-use free zone communities. Comprising 144 premium apartments across 8 residential floors, Viera Residences is conceived as an intimate, community-focused development rather than a mass-market tower project — an approach that prioritises quality of space, specification depth, and resident wellbeing over unit count.

Dubai Production City (IMPZ) was originally established as a dedicated free zone for the print, media, publishing, and broadcasting industries. Today it has evolved significantly beyond this original mandate: the district now functions as a well-established residential and mixed-use community, home to thousands of residents who are drawn by its proximity to Dubai Marina and JBR (approximately 15 minutes), its immediate access to Sheikh Mohammed Bin Zayed Road, and its established retail and lifestyle ecosystem — notably the Mall of the Emirates (approximately 10 minutes), City Centre Me'aisem (within the district), and a wide range of restaurants, supermarkets, and amenity facilities.

Vantage Ventures Real Estate has positioned Viera Residences firmly within the premium segment of the IMPZ market — a deliberate choice reflected in the building's specification level: smart home automation, Teka-branded kitchen appliances, rooftop garden facilities, and a temperature-controlled pool all appear in a building of just 144 units, indicating a genuine commitment to quality rather than scale.

Location & Connectivity: Dubai Production City's Strategic Advantages

Dubai Production City (IMPZ) offers one of Dubai's most underappreciated locational value propositions:

• Sheikh Mohammed Bin Zayed Road (E311): Directly accessible within approximately 3–5 minutes by car — one of Dubai's primary cross-emirate arterial roads, providing direct north-south connectivity from Sharjah to Dubai South. This places Viera Residences within 15–20 minutes of Downtown Dubai, Business Bay, and DIFC in the north, and 20–25 minutes from Expo City Dubai and Al Maktoum International Airport in the south.
• Al Khail Road (E44): Accessible in approximately 5–10 minutes, connecting IMPZ to Dubai Hills, Al Quoz, Dubai Internet City, and Dubai Marina along one of the emirate's primary parallel highways.
• Dubai Marina & JBR Beach: Approximately 15 minutes by car — one of IMPZ's most celebrated lifestyle advantages. Residents can reach the Dubai Marina waterfront, JBR promenade, The Beach mall, and Dubai Marina Walk in a single short drive, making IMPZ effectively a Marina-adjacent residential address at a significant price discount.
• Mall of the Emirates / Ski Dubai: Approximately 10 minutes by car — immediate access to Dubai's second-largest shopping and entertainment complex, including Ski Dubai (the world's second-largest indoor ski slope), a 250+ restaurant and retail ecosystem, and a premium cinema complex.
• City Centre Me'aisem: Within the IMPZ district itself — a neighbourhood mall with Carrefour, dining, and essential retail within walking distance or a 5-minute drive.
• Dubai Internet City & Media City: Approximately 15 minutes by car — Dubai's dual technology and media free zones, home to over 2,500 regional and multinational companies including Google, Microsoft, LinkedIn, Twitter/X, and major media houses. The proximity makes Viera Residences a natural residential choice for technology, digital media, and creative professionals.
• Knowledge Village & American University of Dubai: Approximately 15 minutes by car.
• Palm Jumeirah: Approximately 20 minutes.
• Dubai International Airport (DXB): Approximately 30–35 minutes.
• Al Maktoum International Airport (DWC): Approximately 20–25 minutes.

Within IMPZ itself, residents benefit from a growing number of residential community amenities: City Centre Me'aisem with Carrefour and dining, multiple cafes and restaurants along the community's retail strips, healthcare clinics, pharmacies, salons, and nurseries — all within the IMPZ master plan boundary.

Building Architecture & Design

Viera Residences occupies a G + P + 8-floor residential structure — a configuration that delivers an intimate building scale that is increasingly rare in Dubai's market of large-tower development:

Facade: Clean-line contemporary architecture with generous glazing ratios, private balconies on all units, and a podium-level ground floor that integrates the building's arrival sequence with its landscaped outdoor amenity areas.

Studio Apartments (36–37 sqm / 391–401 sq ft): Carefully configured open-plan spaces that maximise functional efficiency. Each studio integrates a defined sleeping zone, a fully fitted kitchen along one wall, a living/dining area, a bathroom, and a private balcony. The compact dimensions are treated with quality materials and large windows to ensure the space feels significantly larger than its measured area suggests.

1-Bedroom Apartments (72–80 sqm / 773–860 sq ft): Separate master bedroom with built-in wardrobes, an open-plan kitchen-living-dining area, a full bathroom, and a private balcony. At 773 sq ft minimum, these are genuinely comfortable one-bedroom apartments by Dubai market standards — offering more usable space than many comparable products in the premium tier.

2-Bedroom Apartments (91–129 sqm / 980–1,384 sq ft): The broadest size range in the building reflects the flexibility of the 2-bedroom configuration — from compact two-bedroom layouts at 980 sq ft to full-scale family apartments approaching 1,400 sq ft. Both bedrooms include built-in wardrobes; master bedrooms feature en-suite bathrooms. The living area in larger 2-bedroom units is genuinely spacious by Dubai apartment standards.

Interior Specification — All Units:

• Smart home technology: lighting, climate, and security controllable via dedicated smartphone app
• Floor-to-ceiling windows throughout for maximum natural light and community views
• Fully equipped modern kitchen with premium Teka-branded appliances (oven, hob, hood, refrigerator, dishwasher) — Teka is a Spanish premium appliance brand known for durability, design quality, and European engineering standards
• Quality porcelain or stone-effect flooring in living areas
• Built-in wardrobes in all bedrooms
• Premium bathroom fittings with rain showers and quality tile work
• Central air conditioning
• Private balcony on every unit

Amenities & Lifestyle Facilities

Viera Residences provides a comprehensive and well-considered amenity programme for a building of its scale:

Temperature-Controlled Swimming Pool: The development's premier outdoor amenity — a full-size pool maintained at a comfortable year-round temperature. The temperature-controlled feature ensures that the pool is usable in both the peak summer months (June–September, when unheated pools can reach uncomfortable temperatures without cooling systems) and the cooler winter months (December–February). Adjacent pool decking with sunloungers completes the leisure package.

Rooftop Garden & Terrace: A landscaped rooftop space offering panoramic views of the surrounding community and Dubai skyline — one of the development's most distinctive features. The rooftop garden includes planted areas, seating zones, and dedicated spaces for relaxation, meditation, and social gathering. This elevated outdoor space is becoming an increasingly valued amenity in Dubai's residential market as buyers prioritise connection to outdoor environments.

Fitness Centre: A fully equipped gymnasium with cardiovascular training machines, a free-weights section, and resistance training equipment. The fitness centre is designed to serve the health and wellness priorities of a health-conscious resident demographic.

Sauna: A dedicated sauna room providing heat therapy, relaxation, and post-workout recovery — a premium wellness inclusion that elevates Viera Residences above standard mid-market product in the IMPZ area.

Two Outdoor Landscaped Lounges: Distinct outdoor social spaces positioned at ground and podium levels, planted with trees and flowering plants and furnished with premium outdoor seating. These spaces serve as informal gathering areas for residents and provide a natural community-building function.

Multipurpose Hall: A flexible indoor event and community space suitable for social events, co-working, children's activities, and communal gatherings — reflecting Vantage Ventures' investment in genuine community infrastructure rather than mere unit delivery.

Children's Play Area: A dedicated, secured outdoor play zone with age-appropriate equipment, enabling families with young children to enjoy supervised outdoor activity within the building's secure perimeter.

24/7 Security System: Comprehensive CCTV monitoring across all communal areas, entry and exit points, and parking, operated in conjunction with round-the-clock professional security personnel.

Professional Reception Lobby: A well-appointed ground-floor lobby with reception services — providing a welcoming arrival experience and concierge-level assistance for residents.

Unit Pricing & Payment Plan

| Unit Type | Size | Starting Price | |---|---|---| | Studio | 391–401 sq ft (36–37 sqm) | From AED 616,071 | | 1 Bedroom | 773–860 sq ft (72–80 sqm) | From AED 1,069,785 | | 2 Bedroom | 980–1,384 sq ft (91–129 sqm) | From AED 1,274,350 |

Payment Plan:

• 20% Down Payment
• 15% During Construction
• 65% On Handover

Completion: January 2026

Title: Freehold (subject to confirmation of title registration). UAE Golden Visa eligible for investments of AED 2M+.

Developer Profile: Vantage Ventures Real Estate

Vantage Ventures Real Estate is a Dubai-based developer focused on boutique premium residential development in established and emerging mid-market communities. The company's focus on quality-over-quantity product — evidenced by the 144-unit limit of Viera Residences and its premium specification choices — reflects a developer philosophy aligned with the growing demand for well-specified, community-scaled residential projects from an increasingly quality-conscious Dubai buyer base.

Viera Residences is one of Vantage Ventures' most visible and well-documented projects, with a dedicated project website (vieraresidences.ae), active listing presence on major portals, and a clear development timeline — indicators of a developer with the organisational structure and commitment to deliver on its promises.

Investment Summary

Viera Residences at Dubai Production City offers premium boutique specifications — smart home, Teka appliances, rooftop garden, temperature-controlled pool, sauna — in a well-connected community 15 minutes from Dubai Marina, with an accessible entry price and a conservative payment structure that preserves buyer cash flow.

Key metrics:

• 8 floors | 144 units | G+P+8 structure
• Studios (391–401 sq ft) from AED 616,071 | 1-bed (773–860 sq ft) from AED 1,069,785 | 2-bed (980–1,384 sq ft) from AED 1,274,350
• Completion: January 2026
• Payment: 20% / 15% / 65% (65% on handover)
• Smart home tech | Teka appliances | Rooftop garden | Temperature-controlled pool | Sauna
• Location: IMPZ — 15 min to Marina, 10 min to Mall of the Emirates, 5 min to SMBZ Road
• Developer: Vantage Ventures Real Estate

For buyers seeking a premium furnished, well-amenitised boutique Dubai apartment with strong lifestyle connectivity and a practical payment structure, Viera Residences at IMPZ presents a compelling proposition.